Froese Media LLC d/b/a Monica Froese, Empowered Business, Empowered Shop, and Redefining Mom (https://monicafroese.com, https://empoweredbusiness.co, https://empoweredbusinesslab.com, and https://digitalshopexperience.com) (“Website”) is governed by the following Privacy Policy.
We respect your privacy and are committed to protecting it. The purpose of this Privacy Policy is to inform you what personally identifiable information we may collect and how it may be used. This statement only applies to this Website.
WHAT INFORMATION DO WE COLLECT AND HOW IS IT USED?
- Information You Voluntarily Submit to the Website: We may collect personal information from you such as your name or email address. For example, you may voluntarily submit information to the Website by leaving a comment, subscribing to a newsletter, or submitting a contact form. In addition, we may ask you to create a user profile, which would allow you to create a username and password. We will store the username, but your password will not be visible in our records.
- Information We Collect from Others: We may receive information about you from other sources. For example, if you use a third-party software through the site, they may transfer information to us for fulfillment.
- Automatically-Collected Information: We automatically collect certain information about you and the device with which you access the Website. For example, when you use the Website, we will log your IP address, operating system type, browser type, referring website, pages you viewed, and the dates/times when you accessed the Website. We may also collect information about actions you take when using the Website, such as links clicked.
- Cookies: We may log information using cookies, which are small data files stored on your browser by the Website. We may use both session cookies, which expire when you close your browser, and persistent cookies, which stay on your browser until deleted, to provide you with a more personalized experience on the Website. If your browser sends a “Do Not Track” signal, only a generic cookie will be placed on your device while the website is accessed.
- Email marketing: We may send you emails about our site and related course(s), registration, course content, your course progress or other updates. We may also use your email to inform you about changes to the course, survey you about your usage, or collect your opinion. Signing up for an account on our Website also transfers your email address to Kit and is used for delivery of product updates and newsletters.
- EEA and UK Users: If you are located in the European Economic Area (“EEA”), we are regulated under the General Data Protection Regulation which applies across the European Union and we are responsible as controller of that personal information for the purposes of those laws. If you are located in the United Kingdom (“UK”), we are regulated under UK data regulations known as “UK GDPR.”
HOW YOUR INFORMATION MAY BE USED
We may use the information collected in the following ways:
- To operate and maintain the Website;
- To create your account, identify you as a user of the Website, and customize the Website for your account;
- To send you promotional information, such as newsletters. Each email promotion will provide information on how to opt-out of future mailings;
- To send you administrative communications, such as administrative emails, confirmation emails, technical notices, updates on policies, or security alerts;
- To respond to your comments or inquiries;
- To provide you with user support;
- To track and measure advertising on the Website;
- To process payment for purchases you make through the Website; or,
- To protect, investigate, and deter against unauthorized or illegal activity.
THIRD-PARTY USE OF PERSONAL INFORMATION
We may share your information with third parties when you explicitly authorize us to share your information.
Additionally, the Website may use third-party service providers to service various aspects of the Website. Each third-party service provider’s use of your personal information is dictated by their respective privacy policies. When you click on links on our Website, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements. The Website currently uses the following third-party service providers:
Google Analytics – this service tracks Website usage and provides information such as referring websites and user actions on the Website. Google Analytics may capture your IP address, but no other personal information is captured by Google Analytics. For more information on Google’s Analytics privacy policies, please visit: https://support.google.com/analytics/answer/6004245.
Stripe – this service is used to serve our eCommerce platforms. At no time is your banking information passed to the Website. We receive only information used for order fulfillment.
PayPal – this service is used to serve our eCommerce platforms. At no time is your banking information passed to the Website. We receive only information used for order fulfillment.
Kit – this service is used for delivery of email updates and newsletters. We store your name and email address for purposes of delivering such communications. How Kit uses your personal information is subject to Kit’s Privacy Policy (https://kit.com/privacy/).
TidyCal – this service is used to schedule appointments and may collect your contact information. How Acuity Scheduling uses your personal information is subject to TidyCal’s Privacy Policy (https://tidycal.com/privacy-policy).
Thinkific – this service is our eCommerce platform used for digital downloads and digital course delivery hosted at https://courses.monicafroese.com. When you enroll as a student or subscriber (“learner”) on our site or related courses, as part of the enrolling process, we collect and store your name, username, email address, and password for purposes of delivering your paid digital content. Your password will not be visible in our records. We may send you emails about our site and related course(s), registration, course content, your course progress or other updates. We may also use your email to inform you about changes to the course, survey you about your usage, or collect your opinion. Signing up for an account on Monica Froese’s Thinkific course site also transfers your email address to Kit and is used for delivery of product updates and newsletters. You can read our full Privacy Policy for our Thinkific course site at https://courses.monicafroese.com/pages/privacy.
Shopify – this service is our eCommerce platform used for digital product sales hosted at https://empoweredshop.com. You can read exactly how Shopify uses our customers’ information through their Privacy for Customers Policy (https://www.shopify.com/legal/privacy/customers).
ThriveCart – this service is our eCommerce platform used for processing orders for digital downloads and online courses. We receive only information used for order fulfillment. Purchasing a digital product through ThriveCart may transfer your name and email address to Thinkific, Zapier, and Kit and is used for product delivery, product updates, and regular newsletters from Monica Froese. How ThriveCart uses your personal information is subject to ThriveCart’s Privacy Policy (https://legal.thrivecart.com/platform/privacy/).
Leadpages – this service is used to capture your name, email address, and consent for delivery of email updates and newsletters through Kit. We store your name and email address for purposes of delivering such communications. How Leadpages uses your personal information is subject to Leadpages’ Privacy Policy (https://www.leadpages.com/privacy).
Facebook Pixel – this service is used to track your actions on this website for purposes of promotional retargeting via Facebook and Instagram ads. You may opt-out of behavioral advertising with the Facebook Pixel at http://optout.aboutads.info/.
Pinterest Tag – this service is used to track your actions on this website for purposes of promotional retargeting via Pinterest ads. You may opt-out of behavioral advertising with the Pinterest Tag at http://optout.aboutads.info/.
Zoom – this service is used to host live calls, webinars, and trainings and may collect your contact information. How Zoom uses your personal information is subject to Zoom’s Privacy Policy (https://zoom.us/privacy).
WiserNotify – this service may collect your name, email address, and location (city and state) when you make a purchase from Monica Froese or opt into Monica Froese’s email list. This information is displayed via notifications on individual pages on this website. How WiserNotify uses your personal information is subject to WiserNotify’s Privacy Policy (https://wisernotify.com/privacypolicy).
Google Drive – this service may collect your name, email address, location (city and state), and IP address when you fill out any Google Form, Google Doc, or Google Sheet on this site. How Google uses your personal information is subject to Google’s Privacy Policy (https://support.google.com/drive/answer/2450387?hl=en).
Zapier – this service connects information shared through the platforms listed above with each other for order fulfillment and to fulfill normal business operations. How Zapier uses your personal information is subject to Zapier’s Privacy Policy (https://zapier.com/privacy/).
HotJar – this service is a behavior analytics and user feedback service that helps us understand the behavior of our website users. How HotJar uses your personal information is subject to HotJar’s Privacy Policy (https://www.hotjar.com/legal/policies/privacy/).
ConvertBox – this service may collect your name and email address if you select to enter it and transfers your email address to Kit and is used for delivery of product updates and newsletters. How ConvertBox uses your personal information is subject to ConvertBox’s Privacy Policy (https://convertbox.com/privacy-policy/).
Skool – this service is used to host our online communities, including the Empowered AI Collective and Empowered Business Society®. When you join a Skool community, Skool may collect your name, email address, profile information, and community activity. How Skool uses your personal information is subject to Skool’s Privacy Policy (https://www.skool.com/privacy).
Airtable – this service is used as a database to manage business operations, including customer records, member data, and fulfillment workflows. Personal information such as your name, email address, and purchase history may be stored in Airtable. How Airtable uses your personal information is subject to Airtable’s Privacy Policy (https://www.airtable.com/privacy).
Fathom – this service is used to record and transcribe calls, webinars, and meetings for business operations and customer support purposes. If you participate in a recorded call, your voice, name, and the content of your conversation may be processed by Fathom. How Fathom uses your personal information is subject to Fathom’s Privacy Policy (https://fathom.video/privacy).
Anthropic (Claude) – this service provides AI-powered tools that may assist with content creation, business operations, and customer communications. In the course of these operations, limited personal information such as names or email addresses may be processed. Anthropic does not use data submitted through its API to train its AI models. How Anthropic uses your personal information is subject to Anthropic’s Privacy Policy (https://www.anthropic.com/privacy).
OpenAI (ChatGPT) – this service provides AI-powered tools that may assist with content creation and business operations. In the course of these operations, limited personal information may be processed. How OpenAI uses your personal information is subject to OpenAI’s Privacy Policy (https://openai.com/policies/privacy-policy).
Gamma – this service is used to create AI-powered presentations and documents used in trainings and educational content. How Gamma uses your personal information is subject to Gamma’s Privacy Policy (https://gamma.app/privacy).
HTMLPub – this service is used to publish branded HTML pages and landing pages on our behalf. Visitors to pages published through HTMLPub may have their IP address and browser information collected as part of normal web hosting. How HTMLPub uses personal information is subject to HTMLPub’s Privacy Policy (https://www.leadpages.com/privacy).
Charla – this service is used to provide customer support chat on the Website. When you use the chat feature, Charla may collect your name, email address, IP address, and the content of your support conversation. How Charla uses your personal information is subject to Charla’s Privacy Policy (https://charla.io/privacy).
Descript – this service is used to edit and produce video and audio content for trainings, courses, and educational materials. Descript may process audio or video recordings in the course of content production. How Descript uses your personal information is subject to Descript’s Privacy Policy (https://www.descript.com/privacy).
Google Gemini – this service provides AI-powered tools that may assist with content creation, research, and business operations. In the course of these operations, limited personal information may be processed. How Google uses your personal information is subject to Google’s Privacy Policy (https://policies.google.com/privacy).
Google NotebookLM – this service is an AI-powered research and note-taking tool used in the creation of educational content and business materials. In the course of these operations, limited personal information may be processed. How Google uses your personal information is subject to Google’s Privacy Policy (https://policies.google.com/privacy).
This list may be amended from time to time in the Website’s sole discretion.
Except when required by law, we will not sell, distribute, or reveal your email addresses or other personal information without your consent; however, we may disclose or transfer personal information collected through the Website to third parties who acquire all or a portion of our business, which may be the result of a merger, consolidation, or purchase of all or a portion of our assets, or in connection with any bankruptcy or reorganization proceeding brought by or against us.
USE AND TRANSFER OF YOUR INFORMATION OUT OF THE EEA, UK
This website is operated in the United States and third parties with whom we might share your personal information as explained above are also located in the United States. If you are located in the EEA, the UK, or elsewhere outside of the United States, please be aware that any information you provide will be transferred to the United States. By using this website, participating in any of its services and/or providing your information, you consent to this transfer.
These countries do not have the same data protection laws as the EEA or UK. While the European Commission has not given a formal decision that the United States provides an adequate level of data protection similar to those which apply in the EEA, any transfer of your personal information will be subject to the derogation in Article 49 permitting non-repetitive transfers that concern only a limited number of data subjects, as permitted by Article 49 of the General Data Protection Regulation that is designed to help safeguard your privacy rights and give you remedies in the unlikely event of a misuse of your personal information.
If you would like further information, see “Contact Information” below.
ANONYMOUS DATA
From time to time, we may use anonymous data, which does not identify you alone, or when combined with data from other parties. This type of anonymous data may be provided to other parties for marketing, advertising, or other uses. Examples of this anonymous data may include analytics or information collected from cookies.
ARTIFICIAL INTELLIGENCE AND AUTOMATED PROCESSING
We may use AI-powered tools (including those listed in the Third-Party Use of Personal Information section above) to assist with content creation, customer communications, business operations, and other legitimate business activities. These tools may process limited personal information such as names and email addresses in the course of normal business operations.
We do not use customer personal data to train third-party AI models, and we do not make legally significant automated decisions about individuals based solely on automated processing without human review. If you have questions about how AI tools may process your information, please contact us at the address below.
KEEPING YOUR PERSONAL INFORMATION SECURE
We have appropriate security measures in place to prevent personal information from being accidentally lost, used or accessed in an unauthorized way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorized manner and may be subject to a duty of confidentiality.
We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable authorities of a suspected data security breach where we are legally required to do so.
It is important to understand that no security measures are absolute. We cannot guarantee the safety of any information you provide to us.
Please note that any comments or information that you post on the website and social media pages or groups become public and third parties may use your information. Froese Media LLC is not responsible for any unauthorized uses by third parties in such context. You disclose such information at your own risk.
PUBLICLY VISIBLE INFORMATION
If you create a user profile on the Website or leave a comment, certain information may be publicly visible.
COOKIES
The Website uses cookies to store visitors’ preferences, record user-specific information on what pages users access or visit, ensure that visitors are not repeatedly sent the same banner ads, and customize Website content based on visitors’ browser type or other information that the visitor sends. Cookies may also be used by third-party services, such as Google Analytics, as described herein.
Users may, at any time, prevent the setting of cookies by the Website by using a corresponding setting of your internet browser and may thus permanently deny the setting of cookies. Furthermore, already set cookies may be deleted at any time via an Internet browser or other software programs. This is possible in all popular Internet browsers. However, if users deactivate the setting of cookies in your Internet browser, not all functions of our Website may be entirely usable.
ADVERTISING
Display Ads
We may use third-party advertising companies to serve content and advertisements when you visit the Website, which may use cookies. If you would like more information about this practice and understand your choices to opt-in or opt-out of this data collection, please visit http://www.networkadvertising.org/managing/opt_out.asp.
Retargeting Ads
From time to time, the Website may engage in remarketing efforts with third-party companies, such as Google, Facebook, Instagram, or Pinterest in order to market the Website. These companies use cookies to serve ads based on someone’s past visits to the Website.
Facebook: Opt-out of Facebook remarketing at https://www.facebook.com/help/568137493302217
Instagram: Opt-out of Instagram remarketing at https://help.instagram.com/1415228085373580
Google: Opt-out of Google remarketing at https://www.google.com/ads/preferences/
Pinterest: Opt-out of Pinterest remarketing at https://help.pinterest.com/en/articles/personalization-and-data
Sponsored Content Tracking Pixels
This Website may engage in sponsored campaigns with various influencer networks, brands, and agencies. All sponsored content is duly disclosed in accordance with the FTC’s requirements. From time to time, these sponsored campaigns utilize tracking pixels (aka web beacons), which may contain cookies to collect data regarding usage and audience. This information is collected by the sponsoring company to track the results of the campaign. No personally identifiable information collected by the Website is used in conjunction with these tracking pixels.
Affiliate Program Participation
The Website may engage in affiliate marketing, which is done by embedding tracking links into the Website. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions.
Monica Froese is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and links to Amazon.com. As part of this Amazon Associates program, the Website will post customized links, provided by Amazon, to track the referrals to their website. As an Amazon Associate I earn from qualifying purchases. This program utilizes cookies to track visits for the purposes of assigning commission on these sales.
Any products or services reached through a third-party link are subject to separate privacy policies. Froese Media LLC is not responsible for or liable for any content on or actions taken by such third-party websites.
Newsletters
On the Website, you may subscribe to our newsletter, which may be used for advertising purposes. All newsletters sent may contain tracking pixels. The pixel is embedded in emails and allows an analysis of the success of online marketing campaigns. Because of these tracking pixels, we may see if and when you open an email and which links within the email you click. Also, this allows the Website to adapt the content of future newsletters to the interests of the user. This behavior will not be passed on to third parties.
RIGHTS RELATED TO YOUR PERSONAL INFORMATION
Opt-out – You may opt-out of future email communications by following the unsubscribe links in our emails. You may also notify us at [email protected] to be removed from our mailing list.
Access – You may access the personal information we have about you by submitting a request to [email protected].
Amend – You may contact us at [email protected] to amend or update your personal information.
Forget – In certain situations, you may request that we erase or forget your personal data. To do so, please submit a request to [email protected]. Please note that data held within third-party AI platforms may not be erasable in the same manner as data held in our own systems; we will communicate with relevant third-party providers on your behalf where required by law.
Please note that we may need to retain certain information for record keeping purposes or to complete transactions, or when required by law.
California Residents – CCPA/CPRA Rights
If you are a California resident, you have the following additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):
- Right to Know: You may request disclosure of the categories and specific pieces of personal information we have collected about you, the categories of sources from which it was collected, the business purpose for collecting it, and the categories of third parties with whom we share it.
- Right to Delete: You may request deletion of personal information we have collected from you, subject to certain exceptions.
- Right to Correct: You may request correction of inaccurate personal information we maintain about you.
- Right to Opt-Out of Sale or Sharing: We do not sell your personal information. We do not share your personal information for cross-context behavioral advertising purposes beyond what is disclosed in this policy.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.
To exercise any of these rights, please submit a request to [email protected]. We will acknowledge your request within 10 business days and respond substantively within 45 calendar days.
SENSITIVE PERSONAL INFORMATION
At no time should you submit sensitive personal information to the Website. This includes your social security number, information regarding race or ethnic origin, political opinions, religious beliefs, health information, criminal background, or trade union memberships. If you elect to submit such information to us, it will be subject to this Privacy Policy.
CHILDREN’S INFORMATION
The Website does not knowingly collect any personally identifiable information from children under the age of 16. If a parent or guardian believes that the Website has personally identifiable information of a child under the age of 16 in its database, please contact us immediately at [email protected] and we will use our best efforts to promptly remove such information from our records.
CONTACT INFORMATION
At any time, please contact us at [email protected] for questions related to this Privacy Policy.
CHANGES TO PRIVACY POLICY
We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.
Last updated: JUNE 12, 2026

