Monica Froese

Monica Froese
 Empowered Business Society® is open Come implement AI with us!
YES, PLEASE!

These show notes may contain affiliate links, which means if you purchase from one of these links I will receive a commission. Please read my full privacy policy for more information.

Monica Froese, business coach and podcast host, smiling with hand on face.

How Becky Beach Uses Claude to Get Booked on Podcasts and Stages

Becky Beach used to pay $750 a month for a pitching service and kept landing on shows with no real audience behind them. So she built her own system with Claude.

This episode comes straight from a session at my AI Exposed event, where Becky walks through the whole pipeline live, the inbox scan, the web search for open speaker calls, the tracker, and the pitches it writes for her using a framework she calls REAL. Relevant, engaged, authentic, low lift ask. She even hits a moment mid-demo where she realizes she’d already been accepted to a summit she didn’t know about.

If pitching has felt like too much work or you never know where to start, this is the episode that hands you the shortcut.

In Today’s Episode We Discuss:

Why borrowed audiences are the fastest growth lever: Becky explains why getting in front of someone else’s audience beats slowly building your own one post at a time, and why she prioritizes podcasts, radio, and live stages over courses and masterminds.

The real reason most business owners never pitch: We get into why people avoid pitching entirely, from thinking it takes hours to assuming a generic email will just get deleted, and how that avoidance quietly kills momentum.

The 4-phase pitching pipeline Claude runs for her: Becky walks through the exact system, mine the inbox, scan the web, build a tracker, and draft the pitch, so she only has to review and hit send.

How Claude mines her inbox for invitations she already missed: I ask Becky about the moment she realized a summit host had personally invited her months earlier and the invite got buried under spam, which is exactly what the inbox mining step is built to catch.

Scanning the open web for speaking opportunities that actually fit: Becky describes how the system searches summits, conferences, podcast matching platforms, and radio segments using her own positioning instead of generic keywords, so the matches are relevant to her niche.

Building one tracker so opportunities stop dying in browser tabs: We talk about how every opportunity, whether it comes from her inbox or the web, lands in a single spreadsheet with contacts, deadlines, and submission links.

Waking up to pitches already drafted in Gmail: Becky explains how the system researches each host before writing a single word, so all she has to do is read, tweak, and press send.

The REAL framework behind a pitch that gets a yes: Becky breaks down her four-part framework, relevant, engaged, authentic, and a low lift ask, and why hosts book humans, not templates.

What actually makes a host delete a pitch: We get into the most common pitching mistakes, from all-about-me pitches to zero research to vague calls to action that hand the host homework.

Turning one good pitching session into a system that runs every week: Becky makes the case for automating the whole process instead of relying on motivation, so pitching happens on a schedule instead of in bursts.

Watching the system run live, including a surprise she didn’t expect: Becky demos the pipeline in real time and discovers mid-session that she’d already been accepted to a summit she didn’t know about.

Becky’s other favorite automation, the Winners Loop: I ask Becky what scheduled task she relies on most, and she shows us the weekly report that tracks her leads, revenue, and messaging patterns across all of her businesses.

Resources Mentioned:

Visit The Becky Beach Show, Becky’s own podcast, or apply to be a guest there.

Explore Becky Beach’s shop, where her Speaking Opportunity skill normally sells for $297 along with her other AI systems and trainings.

Check out PodMatch, one of the podcast guest matching platforms Becky mentions alongside her own outreach system.

Explore Windsor.ai, the data connector Becky uses to pull her Meta ad performance into her weekly Winners Loop report.

Set up the Meta Ads AI connectors, the native Meta MCP that Monica points out can now replace third-party connectors like Windsor for pulling ad data directly into Claude.

Join the Empowered Business Society® to implement this alongside other business owners doing the same work.

Monica Froese [00:00:00]:
Welcome back to the Empowered Business Podcast. Today’s episode comes straight from a session at my AI Exposed event that I hosted in August. And I brought in Becky Beach because she solved a problem I know almost everyone listening has run into, getting booked on podcasts and stages. Becky used to pay $750 a month for a pitching service and kept landing on shows with no real audience behind them. So she built her own system using Claude. One that mines her inbox for invitations she’s missed, scans the web for open speaking calls, builds her a tracker, and drafts personalized pitches using a framework she calls REAL. R-E-A-L. So all she has to do is review and hit send.

Monica Froese [00:00:44]:
She walks through the whole thing live in this episode, the actual pipeline, the pitches it wrote for her, even a moment where she realizes mid-demo that she’d already been accepted. to a summit she didn’t even know about. If you’ve ever felt like pitching takes too much time, or you just don’t know where to start, this is the episode that hands you the shortcut. So let’s dive in. Becky, welcome to the show.

Monica Froese [00:01:07]:
All right. Welcome back everyone to AI Exposed. I’m here with Becky Beach. This is her 3rd time joining us this year at our summits, and she always has a wealth of knowledge to share with us. So can you tell us real quick what you’re going to be walking us through?

Becky Beach [00:01:23]:
Oh, sure. Well, I’m gonna show how I use Claude to get myself booked on major podcasts and radio shows.

Monica Froese [00:01:31]:
Which is really awesome.

Becky Beach [00:01:33]:
Thank you.

Monica Froese [00:01:33]:
How many would you say that you have managed to get yourself booked on with the system so far?

Becky Beach [00:01:39]:
Oh, 5 years since I’ve been using it, because I only been using a few months ago. I did have a pitching service. I was paying $750 a month.

Monica Froese [00:01:47]:
I used to have one too.

Becky Beach [00:01:48]:
I used to be on baby podcasts and it wasn’t really growing my business. And it was more, it was like people were saying, oh, could you share this to your audience? Because they just didn’t have an audience themselves.

Monica Froese [00:01:57]:
Yes, I’m well familiar with that trap.

Becky Beach [00:02:00]:
So borrowed audiences are the fastest growth lever because it’s the way to scale. In 2026, there’s only so much you could learn. You could spend all your money joining masterminds and courses, but the best way to grow your business is through other people’s audiences and get in front of them sharing value. So you could do that on a podcast, or maybe you could go on radio and media, like maybe television shows or radio. I actually got on SiriusXM and live stages. When you’re talking on a live stage, nobody else can interrupt you while you’re talking and they’ll, they’ll listen to you because they’re right there unless they’re just on their damn phone. For the most part, people actually pay attention if you’re right in front of them talking. And every borrower audience skips the slowest part of marketing, earning attention from strangers one post at a time.

Becky Beach [00:02:47]:
So why does nobody actually pitch? Like a lot of people are just not pitching. They think finding opportunities takes hours. Maybe they feel like that. Or maybe they feel like writing pitches just feels like homework, just would take too long of their time. Or maybe they just feel like just generic pitches will get deleted. Maybe they feel like that, so don’t even bother. Because hosts receive so many pitches every week. Even I do.

Becky Beach [00:03:11]:
I have my own podcast, beckybeachshow.com, and I’m always getting pitches from a lot of obscure people that follow my show. They’ll just write these generic pitches to any show and not even pay attention to what the show is about. And then follow-up falls through the cracks. If you do write some follow-up email, that could fall through the cracks. So it just dies in open browser tabs. These are why a lot of people are thinking, I’m not even gonna bother pitching. But the visibility gap this creates— so most business owners, they’ll pitch and burst. So they’ll just, just get motivated one week and say, hey, I’m gonna pitch.

Becky Beach [00:03:46]:
I even joined this pitching week, like before I built this Claude artifact or Claude Skilling, and I paid $500 for this pitching week. And I just did it in bursts. Like I just sent all these random pitches. I didn’t get any opportunities because I wasn’t doing it the right way. Not until I actually put some strategy behind it. And the whole project quietly dies until the next visible panic. So then when you feel like, well, I’m not getting any visibility, it’ll just start doing it again. And then meanwhile, there’s people getting booked over and over and they’re not even, they’re probably less qualified and accomplished than you are.

Becky Beach [00:04:21]:
There’s people getting booked every day with less credentials than you, less qualified than you, in business less years than you, but they’re the ones with a pipeline. And book speaks, book speakers have pipelines, not courage. Like they have a system. Consistency beats credentials in the pitching game. So if you’re consistent, Then you’ll get— it’s more important than having credentials. So the bottleneck was never your credibility. It was the pipeline. And a pipeline can be automated.

Becky Beach [00:04:53]:
I know this works. So I have 20 years of user experience design. I’ve built systems for Verizon, American Airlines, and Tennant Health. And it taught me how to turn messy human processes into repeatable ones. And I’m MIT certified in AI for business strategy. And I built my entire 7-figure digital product business and now runs on AI systems. I’m always getting on podcast summits, just like right now, like I’m borrowing Monica’s audience and stages, and it grew my list and my brand. And today my own speaking pipeline runs on the exact system in this talk.

Becky Beach [00:05:26]:
So what we’ll cover today, the pipeline. This is a 4-phase system Claude runs to find, organize, and draft your speaking pitches. Then the pitch, my real framework. I’ll talk about my real framework that I developed, started getting me on podcasts over and over. It’s the 4 elements that make a host say yes instead of hitting delete. Then the machine, how to install this as a repeatable system that pitches every week, whether you feel motivated or not. So it’ll just do it for you. So part 1, the pipeline.

Becky Beach [00:05:57]:
There’s 4 phases, 1 machine. Claude does the digging. You do the deciding. So this is a 4-phase pitching machine. So the first one is mine your inbox. Claude will search Gmail or your email service provider that it connects to for invitations and speaker calls you already received and missed. And it just connects the best to Gmail I found. And if you don’t have Gmail for your, your business, you could just forward all your emails to your Gmail.

Becky Beach [00:06:22]:
That’s what I do. I just forward all my business emails. I run 4 different businesses and all 4 businesses’ emails, the domain, I just forward over to Gmail so there’s a copy. Saved in Gmail, then it can connect and find all the opportunities that way. And then scan the open web, so it’ll hunt— it uses a scraper and it could hunt summits, conference podcasts, and radio segments actively looking for guests in your niche. And then builds the tracker, so it’ll build a tracker so every opportunity lands in one spreadsheet with contacts, deadlines, and submission links. And then it drafts the pitches, so actually will go into your email Like it connects to Gmail and you can actually draft pitches based on the real framework. And then it will be waiting for your approval for you to just approve and send.

Becky Beach [00:07:06]:
Like maybe there’s something that you don’t like, you can always edit it, but that does a pretty good job for me. Mind your inbox. So Claude will search your Gmail with a dozen keyword variations, like speaker applications, asked to be a speaker at this really prominent summit. And I didn’t even know about it. And I didn’t know about it until, until the summit started. And then I asked the host, I said, hey, I thought you were going to let me be in the summit next year. Like, I remember telling you about it. She says, well, I did send you an invite, but the only thing is I got so much spam in my email.

Becky Beach [00:07:34]:
I’m getting spam. I’m trying to unsubscribe from all this spam, but it just keeps coming. And I didn’t even know that she actually invited me. She actually invited me personally, and I had no idea because it was just so buried. And that happens to people every day. There’s always opportunities they get in their email. But it just drives me crazy. So it will sort what it finds into pending invitations that need a reply, applications that need follow-up, and past engagements you can use as proof of new pitches.

Becky Beach [00:08:00]:
So the secret, your next stage may already be sitting in your inbox buried under everything else. So it scans the web for stages. It’ll read through your business information first so it knows your niche and your topics, and it searches for virtual summits with open speaker calls. Conferences, accepting proposals, podcasts, matching platforms like PodMatch and PodMaker, and radio and media segments, and hunting for expert guests. And the secret is the searches come from your positioning, not from generic keywords, so the matches actually fit. Then you build the opportunity tracker for every opportunity for inbox or web. It collects the event name, the type, the date or the deadline, the contact email, the submission link, and it saves it into one formatted spreadsheet for you to review. Your entire speaking pipeline lives in a single place you could open any Monday morning.

Becky Beach [00:08:46]:
And I have it running every Monday and it saves it into this tracking spreadsheet. And I save the link in my bookmarks, but it keeps updating that spreadsheet for me like every time it gets a new opportunity and it keeps track of ones I’ve already applied for. And the secret opportunity stopped dying in the browser tabs the moment they lived in a tracker with a deadline. And then you wake up to drafted pitches. So this is the phase that changes everything. It will research each host or event, writes a personalized pitch. In stages, every one is a draft inside your Gmail. You open your inbox to find pitches written, personalized, and waiting.

Becky Beach [00:09:19]:
Your only job is to read, tweak, and press send. And the secret, the hardest part of pitching was starting from a blank page. Now there is no blank page. So it’s, this is all done. So this is the pitch that gets a yes. Hosts delete most pitches in seconds. Here is what survives. Getting on 200 or so podcasts over the years.

Becky Beach [00:09:39]:
Well, first of all, it’s all about you. So if you just send an email saying, oh, I’d love to be on your show, it tells the host what you want. It says nothing about what their audience gets. So a lot of people will do that. They’re like, oh, this will be a great opportunity for me. They just talk about them. But you got to talk, talk about the host and what’s good for them. Most people are selfish and they just care about themselves and they only care about what’s in it for them.

Becky Beach [00:09:59]:
So you have to think of it that way. And zero research shows. So no episode name, no theme, because that happens to me all the time. People will pitch for my podcast and they won’t even reference my podcast or what other shows I’ve had. They act like they have never even heard of my podcast. They’re just sending me some random general pitch, copy-pasting pitches to each podcast they find on the internet. And it just shows that they didn’t hear my podcast, especially because the guest they’re pitching doesn’t even fit my theme. Someone pitched me a chef.

Becky Beach [00:10:27]:
He’s like a famous chef. And they said, well, do you want this famous chef to be on your podcast? And they were talking about him. And I said, I haven’t even heard of this chef before. They said he was this cooking show I’ve never heard about. And the answer is vague. So if you say, just let me know if you’re interested, at the end, the call to action is just asking. It hands the host homework, and busy people do not have homework for strangers. They do not do homework.

Becky Beach [00:10:50]:
So a pitch is not a request for a favor. It’s an offer of value, and it has to read like one. So this is my REAL framework that I came up with that’s working for me. So first of all, REAL. The R stands for relevant. It connects to something they’re working on right now, like name the episode, the event theme, or the campaign. Then engaged. It shows you have genuinely engaged with their content.

Becky Beach [00:11:11]:
You listened, you shared, you referenced their approach. You proved the connection is real. You actually referenced something that they’ve, they’ve had on their show, maybe a guest. Maybe you connected with a guest on their show. So actually listen to some of their podcasts or their radio show, or if they’re a television show, actually watch some episodes. And then you have to be authentic. You sound like you, not a template, like a real voice, and you give real stories, real proof from your own results. And hosts book humans, not press releases.

Becky Beach [00:11:38]:
So you can actually sound like yourself and just be yourself. And then at the end, you do a low-lift ask. So you make yes effortless, like one clear next step. So your talk topic’s ready, your speaker kit, your bio, your headshot prepared, and it’s in the moment they reply. You say, well, would you like me to send over my headshot, my bio, my speaker kit, my speaker reel? Like, you don’t ask, like, can I be on your show? No, you just have a low lift to ask that. And if they reply, I’ll go, oh, and it kind of gets a conversation going. So every element present or the pitch is not finished. So this is the anatomy of a pitch that gets open.

Becky Beach [00:12:09]:
So a good subject line, so it references their work. Then the opening, it starts with their episode or campaign, never with my name is blah, blah, blimity, or your bio. And then value, 2 or 3 concrete talking points framed as what their audience walks away with. Then show proof, one specific measurable result from a past appearance of your own audience. Numbers win. And then the ask, one small specific step with your speaker kit headshot ready the moment they say yes. Relevance at scale is the actual secret. So here’s why the real pitches almost always get sent by hand.

Becky Beach [00:12:42]:
There are takes that takes an hour reading recent episodes, studying the event time, finding past speakers, learning what the audience cares about. Multiply that by 10 pitches and the week is gone. So here’s what Claude will do. It will research every host and every event before writing it, before it writes a single word. So each pitch opens with a specific kind of relevance they used to take an afternoon. So actually, it will find all this itself. So personalization without the afternoon, deep research on every host every time. And this is proof it works.

Becky Beach [00:13:08]:
So one of my clients, Anna, she started as a complete beginner. So $1,000 per month is what she used to pay a pitching service, and now her AI pitching agent replaced it. And she’s not more experienced or connected or technical than anybody in this room. She just had a system that pitched for her in her voice every single week. So part 3, turning it into a machine. A great session is a win. A system that runs every week is a career. So a session works once, a system works weekly.

Becky Beach [00:13:34]:
So the session, you just explain your niche, like you just prompt and you heard your voice, and instead of scratching, you paste in the framework and you get a great batch of pitches, close the window, and next month you rebuild the whole thing from memory. Or you can do a system. Your position, your proof, your voice, and the real framework lives inside the workflow permanently. You say one thing, run my pitching pipeline, everything else happens the same week every week. So consistency and speakers booked, and systems are what creates consistency. So this is the AI Cowork pitching system, which you get as your freebie. It’s normally like a $300, like, cloud skill and masterclass and how-to guide. So everything from this talk already built and installed in Cloud Cowork is a done-for-you workflow.

Becky Beach [00:14:15]:
So it comes with inbox mining. It searches and sorts for every speaking opportunity you already have, and it does web scanning. It will look for summits, podcasts, radio shows, and stages matched to your positioning. And then it does a tracker. It makes a spreadsheet with every content deadline and submission link. And then real pitch drafts. It pitches it with my real framework, pitches written in your voice, staged in Gmail, waiting for approval. Okay, what to take with you.

Becky Beach [00:14:40]:
So what we talked about today was the lever. Borrowed audiences fastest and book speakers have pipelines and not courage. Then the framework. So real wins the yes. Relevant, engaged, authentic, low lift, asks. Every element, every pitch. Then the machine. Claude finds, tracks, and drafts.

Becky Beach [00:14:55]:
You review and press send. Pitching stops being a chore and starts being a system. So you do not need more credibility to get booked. There’s people every single day with, again, less credibility than you, less experience. I’m sure everybody here has a lot more experience than people getting on these podcasts. It’s just they have a system going. Maybe they’re consistent. They’re always doing.

Becky Beach [00:15:15]:
So you just need a machine that pitches while you live your life. So this actually will do it for you because there’s people out there just constantly pitching every single day. They’re hiring podcast pitching companies, paying $1,000 a month, or like I was paying $750 and I’m just getting on these baby podcasts that weren’t even moving the needle. So you want it built for you? Get the machine, the AI Cowork Pitching System, the complete pitching machine from this talk done for you. Like with everything I was talking about. So you get in the classroom or the chat. So let’s go ahead and let me show you guys it in action. Okay.

Becky Beach [00:15:47]:
Yeah, it was, um, okay. So here is my speaking opportunity skill that you get as part of the, um, the gift today. And I normally will sell this for, um, $297 in my shop at beckybeach.ai, but you get it as part of Monica’s. I love Monica so much and I just want to give value to her audience. So you’re going to be getting this as a gift. Yeah, so what it did was I have it scheduled to run like once a week on Monday. So this is my scheduled task. You notice my scheduled tasks are staggered.

Becky Beach [00:16:21]:
And the reason for that is if you’re running all the tasks at once, then it really eats up your credits, your credit usage. If you’re on the Pro plan, like you could get really limited on your credit usage. So I have staggered my scheduled tasks to run 15 minutes between. That’s about the time it takes to run each, each one of them. And I start early in the morning, like at 3:00 AM. So that way, when I wake up, I come down the stairs and it’s already— everything’s already done for me. All these things are done for me. Like, I have speaking opportunities right here.

Becky Beach [00:16:50]:
And I have this speaking opportunity skill, and I just run it. And this is what it looks like. I say speaking opportunity skill, and then the description, run speaking opportunity skill. And then I just typed run speaking opportunity skill. That’s all I put in the schedule. And then automatically approved. And then I’m working in a folder on my desktop because I sell this system called the MSAVESIA Executive Team. And in that system, I have a bunch of training documents that I use to help it understand my business.

Becky Beach [00:17:17]:
That’s what that is, if anyone’s confused, and it works in a project. And the frequency, I have it weekly, and then at 5:00 AM on Monday. And then I have it— I have it— you can actually have it run on your computer or the cloud. And then the default model, it should be like Sonic, because that’s a pretty good one. Or you could use Opus or Fable. But Sonic is good for most people to use. And you go to save. You could also move it to the cloud.

Becky Beach [00:17:44]:
Like, I have to completely redo this skill to have it just run in the cloud instead of my computer. But because it runs in the cloud with Dispatch, and then on your phone it will run instead. If you have— with the Dispatch, it’s some new feature they have. Well, it will then run in the cloud instead of have your computer be on. And so then this is what it does. And it ran August 17th and it’s run on— so it run on Monday. Like, these are the runs it’s done. And then it gave me a speaking opportunity tracker.

Becky Beach [00:18:14]:
So after it’s done, it gave me this tracker. All I did was schedule it to run, or you could just— you should do an initial run. So initially you should type in after you installed the skill and the video shows how to do it. I don’t know how much time we have left. Do we have a whole hour?

Monica Froese [00:18:33]:
You do.

Monica Froese [00:18:33]:
So you have—

Becky Beach [00:18:34]:
Okay.

Monica Froese [00:18:34]:
Yeah.

Becky Beach [00:18:35]:
Okay. So, yeah. So you get this spreadsheet that it gives you and you see all these shows that I’m on. And this is NIST Needs Actions. I’m going to be at this. I already spoke at that yesterday. And then it’s telling me all the different events I have this week scheduled. And then here’s some new opportunities it found.

Becky Beach [00:18:58]:
So I could speak at this District 25 Toastmasters and then Take What You Need Summit with Kat Griffin and Magnetic Content Summit with Kat Griffin. And she’s always putting on ones. Highly recommend following Kat Griffin because she always has events going on and they’re really good. You can get a lot of followers that way or leads. And then the AI Business Summit with Alicia Little. It’s a free 3-day summit. So it just found me all these summits, you know, for me. It found Female Founders Space and Women in Publishing.

Becky Beach [00:19:26]:
So I’ve self-published over 70 books. So I think this would be a good fit for me. And then Women Thrive Summit, the AI Hat podcast. It found me podcasts. That might be a good AI hat. And then it’s, it’s saying where to, where to pitch. It’s in my— it says a lot of them have forms and some of them also have emails. Like it will find the email.

Becky Beach [00:19:48]:
itself and pitch for me. And then it will also fill the form out for me. Like, you could have it fill the form out for you because Claude can work in your browser. And I have it right here, my browser, with the Chrome browser extension. And if you have that in your browser, it could then work in your browser. And you’ll notice the tab turns orange. If you have to use Cowork to do that, and Cowork requires a paid Claude plan, so you can’t use it with a freebie account. You have to pay at least $17 a month for a Pro plan, and I pay for the Max plan.

Becky Beach [00:20:17]:
Because with those plans, you can use Cowork to have it do things on your behalf in your browser with Cowork. And then, so here’s some more. Yeah, so you see all these different— and I also, podcast movement. And there’s all these different speaking opportunities that need action. And then this is some— these are the drafts that it wrote for me. So it wrote me a draft for Kat and then Gwen and then somebody named— looks like the speaker, sought-after speaker live. And did a follow-up. Even does follow-ups for you too.

Becky Beach [00:20:46]:
So it sees if anyone’s responded to its pitch, and if they didn’t, it’ll automatically write a follow-up email for you as part of the skill. So now it said it wrote a follow-up for me, and it sent it today. No, it told me to send it. I think it just pitched in my drafts. So it put it in my drafts for me to look at. So it’s ready for my review. And then I got to verify and send. And it just makes it so easy.

Becky Beach [00:21:13]:
Like, wouldn’t this save anybody’s time? Because otherwise you have to look yourself, you know, and do all this research and you don’t even know, like, if it’s right for you or not. But this actually finds out that it’s right for you. It’s just insane. So what you would do— so I’ll do it again today because I haven’t done it since August. Maybe there’s more opportunities for me. So before you even— the video I give shows what to do, like, in more detail, but I’ll just briefly run down what to do. If you’ve never installed a Claude skill before, then in the freebie— well, it’s not really a freebie, it’s actually a $300 gift I’m giving. Well, you go to skills.

Becky Beach [00:21:50]:
So again, like, if you missed that at the sidebar in Cowork, this is Cowork, it’s an application. So you go and download Claude Cowork on your computer and you search on Google Claude Cowork. But be very careful because there’s a lot of— I noticed there are scam sites appearing. that are running ads. So make sure you only get the Claude Cowork from Anthropic or Claude.com. You don’t get it from another place because I noticed there are some scams that are trying to prey on people trying to get Cowork. So then you go to Customize, and then there’s Skills down here under Customize. You see Skills, and it looks like, looks like a rolled-up piece of paper.

Becky Beach [00:22:28]:
You click that, and then you go to Add and then Upload Skill. And the skill that I give you as part of your gift, you like drag and drop it in there or like get it on your computer and upload it. Then once you do that, you know, your skills are here and I just have a whole bunch of them. And yeah, so then you get it and then once the skill’s done, you would go run podcast batch. No, I’m sorry, that’s the wrong one. This is run speaking. Earn speaking skill. Speaking of opportunity skill.

Becky Beach [00:23:01]:
Okay. Yeah. So I run it. When you first run it, it’s templatized. So it will ask you a whole bunch of stuff about you and your business, and it will ask you just various things, and it will help you set it up. You know, it actually has a good tool tip that will help you get it set up and what to connect to to get it to run as part of the skill. So it’s really easy to set up. It’ll actually walk you through step by step how to get it up and running.

Becky Beach [00:23:26]:
So now it’s running the speaking pipeline again. So 3 days have passed since the last run. So several of those deadlines have now hit. So now it’s going into Gmail here first to look for more opportunities and it’s doing it all again. So first of all, it mines Gmail for speaking invitations because maybe other people have invited me since because that summit looks like it got so much, so many people signing up to it and I really missed out. I’m still kicking myself. And then search web for open calls. So then we’ll search the web for any open opportunities that I would qualify for.

Becky Beach [00:23:57]:
And then it collects content info and builds the tracker, and then it will draft the real framework pitch in my Gmail. Then I got to verify drafts in the tracker. So then let me go to my Gmail. Let me show you what it’s doing. Yeah, so these are all the drafts it’s done. So this is for Cat. And then first of all, see, I’m, I’m like, it looks like it, it wrote for me. It says, first I read your update about your mom and I’m glad the recovery has started.

Becky Beach [00:24:24]:
It’s an AI. Look what it did with that real framework. Wouldn’t you want someone on your podcast that’s actually keeping up with your life like this? God, I’m getting, I’m kind of getting scared a little bit. So running, um, calibration, collaboration events while holding that as a law. I noticed you said spreading the word about the events is the piece draining your time. And then I saw your list of deadlines, and I know I missed, like, that summit, and what caught my attention was the new summit. So here’s what I want to contribute. Like, yeah, so I’m talking about what I want to give to her.

Becky Beach [00:24:57]:
And then 2 small asks. Would you like me to take what you need? Summit is open for speaking opportunities, or either way, send me the swipe copy. So I’m kind of doing a low-lift ask, and my speaker kit, headshot, bio, and freebie are ready to send the moment you need them. So I’m just doing a low-lift ask right there. And then here we go. There’s another one, imperfect creative session idea. So the imperfect creative is a retreat theme I keep thinking about. Most business events sell polish, and you built a whole event around messy starts and happy accidents, which is braver premise and a much more honest one.

Becky Beach [00:25:27]:
So the AI wrote this and even found the person like Steph at Create and Escape. Like, I’ve been on a lot of her events. I wonder why it said to Sam. I wonder if Sam is her VA. I think maybe so. And I’ve been on your list for a while, and the way you structure these retreats around your speakers rather than a sponsor deck is why I pay attention when creating Escape Email links. Here’s a session I bring. So he even knows what sessions I usually talk about.

Becky Beach [00:25:53]:
And then even talks about my, like, what I’ve done, all that. And my contacts, and then, yeah, so, so it does automatic drafts, and all you do is just go through them. And then if you like it, you’ll hit send. Looks like it’s already done. Did this one— like it just put one in there again. Yeah, so it sort of looks like it’s writing. Oh look, I got— did I get in? Um, oh look, look, it just replied. Somebody said I got into this summit that, um, that applied for.

Becky Beach [00:26:23]:
It says you’re in our 2026 Speaking LIDA. Look at that, I’m accepted. I didn’t even realize this because, you know, my email— look at all the emails I got in here, dudes. It’s, um, 30,000+ emails. And how am I going to get through all that? I’m getting so much spam in here. This— yeah, so I’ve been accepted as a speaker and look, now it’s replying and then it’s already replied and said, yes, I want to do this, blah, blah, blah. So I’ll have to go through that and make sure it’s good and I’ll send it. Yeah, that’s crazy.

Becky Beach [00:26:52]:
I didn’t realize they accepted me. As you know, I got so much spam. Yeah, Monica says her inbox looks like mine. Yeah, you need to use this too, Monica. It’s life-changing. Okay, it looks like it’s already finding some more. So you see it’s running right now in real time with us here. And then now it’s telling me everything.

Becky Beach [00:27:10]:
So what closed, still unsent. And then this is the updated one. And it just saves in my Google Drive. And I can just go to it anytime I need to see the updates. It looks like I’ve been accepted as a speaker. And that must have happened yesterday and realized it. And then retreat open speaker call. And then you are— oh yeah, I’m hosting a summit myself called the AI Curated Summit.

Becky Beach [00:27:33]:
And I’m trying to get speakers. And so it’s telling me what all I need to do for my own summit. And then so there’s event shows. Okay, so anyone have any questions about all this? I know I covered a lot. Let’s take this last 20 minutes for questions.

Monica Froese [00:27:48]:
We don’t have any questions. We have Becky for a little bit longer if anyone has any specific questions. I’m curious, just since we have some time, what would you say Is your favorite scheduled task that you run?

Becky Beach [00:28:03]:
Oh, my favorite one. Well, it’s part of my system that I sell, and I guess my favorite one, and it’s got to be my Winners Loop because my Winners Loop will actually, you know, research all my different things that have actually worked in my business and then give me a report every time it’s run each week. And it gives me this beautiful dashboard and it even tells me how many leads I got from my ads because I have that. I used this connector that just came out, and it can actually connect to your ad account on Facebook.

Monica Froese [00:28:33]:
The Meta?

Becky Beach [00:28:35]:
What is that? Is it Winston or Windsor? Yeah, it’s with Windsor AI. It’s a new— yeah, everybody should get that so you could connect to your ads account because I run ads all the time for my live workshops. And that way it will tell you. Let me go ahead and show right quick. And there’s actually a Like in the, in the gift I gave on the last page, there’s an opportunity to get into my program with a coupon. So let’s go ahead and check that out. This is Winner’s Loop. You see, I made this beautiful dashboard and it’s telling me I got these businesses telling me how many subscribers I have and how much my open rates are.

Becky Beach [00:29:13]:
And then you can review. This is the runs. So it gives this winner’s dashboard and also saves this to my Claude project too. So it reviews it for next time and then It’s telling me how much I make in a day. And then now it’s telling me all the money I made so far. So this month that was from 1 to 14. And then now it’s telling me my weekly open rate and then my subject line patterns and it’s watching that pattern. So I have all the 3 businesses are connected to it.

Becky Beach [00:29:43]:
And then the hook shape, like it’s even telling me about my hooks, about how to improve my hooks.

Monica Froese [00:29:48]:
Can I ask you, since you have multiple Kit accounts like I do, how do you get it to pull in Because the connector is only connected to one Kit account. So how does it pull all this?

Becky Beach [00:29:58]:
Oh, I don’t remember how I did that. I was just doing it. Like, I’ll have to look or try to, you know, it’s been a while since I got this set up. I’ll have to look. I can’t— I’m kind of drawing a blank right now.

Monica Froese [00:30:11]:
Yeah, I’d be very curious how you got it to pull in for multiple brands and multiple email accounts. I wonder if you’re using Zapier maybe.

Becky Beach [00:30:19]:
To do it. Oh yeah, that’s what I’m using. Yes. I’m using Zapier and you could connect multiple KID accounts with that.

Monica Froese [00:30:26]:
Yeah. Okay. That makes more sense.

Becky Beach [00:30:28]:
Yeah. Okay. So these are angles that sell and then it’s watching this one and it’s saying, don’t, don’t do this one anymore. Then topics that are converting for me and then offer and source reads. And then, um, promoted saying, tell me that’s the best product I have. And then to retire like these products, uh, under $50 products. saying those aren’t— doesn’t like those anymore. And then, and then it’s a Hall of Fame.

Becky Beach [00:30:52]:
So it’s like been so helpful to get all this done. And I, I built it when Fable, the, you know, the major Fable came out.

Monica Froese [00:30:59]:
Mm-hmm.

Becky Beach [00:30:59]:
Now it’s been nerfed, but when it just— the major Fable came out, I built, built it with that, and it just did such a great job. I don’t think it could be done again unless you have that major Fable, but it’s no longer available. So imported. So it’s telling me like what cycle data gaps blocking next run, change history. Yeah, so then it saves this report And then it reviews it each week and tells me how to improve for the next week and what I need to do to be better next week. And it’s just so helpful because I notice I am growing and making more money because of it. It’s telling me what to do differently.

Monica Froese [00:31:37]:
Yeah, that’s— Teresa said, is there a way to have AI comb through other email platforms or only Gmail? I have my business email set up in Apple Mail.

Monica Froese [00:31:47]:
Yes.

Monica Froese [00:31:47]:
So Apple Mail, unless I’m misunderstanding the question, Apple Mail is like, I use the combined inbox on my phone, but it’s feeding from another service provider. So like, where does your mail exist?

Monica Froese [00:32:02]:
Like, where do you know what I’m saying?

Monica Froese [00:32:04]:
Do you have a better way of explaining this? Oh, webmail through your host. Likely not. You’re likely not going to get an MCP for that. Like mine goes through Google Workspace, like [email protected]’s Google Workspace. So I connect the Gmail to get into there. Since you’re not using a big service provider, I’m gonna guess not. I’m thinking, would you say the same? I’m curious.

Becky Beach [00:32:29]:
Oh, say again?

Monica Froese [00:32:31]:
Apple Mail. There’s not, because it’s a, you’d have to go through them to get it to connect with a connector.

Becky Beach [00:32:38]:
You know, I don’t think, yeah, Apple. I think it’s a lot of restrictions.

Monica Froese [00:32:44]:
Yeah, I don’t see anything.

Becky Beach [00:32:45]:
Yeah, I don’t use that Apple Mail myself. I use Gmail and I had a big scare. Hey, hey, hey, don’t have your AI send you repeating drafts. Like if you want to reach out to customers that bought something and I mean didn’t buy and they clicked or something and like, and you send like emails over and over and over like the same ones. Like maybe like 40 of them or something, and it all goes to your drafts. Like, don’t do that because my Gmail got shut down for like, like a few hours because it said that I was spamming. So now I only use Mailshake to do that.

Monica Froese [00:33:22]:
Okay, hold on. Let’s rewind what you’re— I think I, I think I followed. So you were personally emailing people that like clicked. Why didn’t you do it through Kit?

Becky Beach [00:33:34]:
Oh, oh no, I did. I did it with Gmail because the AI sent it with, with the Gmail drafts because I didn’t want them to think that it was with the email service provider, that it was actually a personal response.

Monica Froese [00:33:46]:
And Gmail got mad at you?

Becky Beach [00:33:48]:
Yes. And Gmail didn’t like that because I find I get really good success when I’ve done it. Did that before and I sent out like 70 emails and about 4 people purchased because it looked like it was a personalized email to them. Instead of like an email service provider, because a lot of people will ignore it if it comes from that. So that was why I did that. But now I’ve just been using Mailshake. So I made the leads skill just give me a Mailshake-ready CSV for that.

Monica Froese [00:34:15]:
What’s, what’s Mailshake? I’ve never heard of that.

Becky Beach [00:34:17]:
Oh, Mailshake is, is this app and it will, it connects to your host email and it will then send emails, but it looks like they’re coming from you. Like salesmen will use that. And so it looks like this and everybody should check this out because if you’re trying to mail leads, but make it look like it’s coming from you, like a personal account, then it’s good to use that. And it will send it, it uses your email to send it. So you hook up your email.

Monica Froese [00:34:48]:
So like you have like your, your becky@, not even from your domain? You were sending it from—

Becky Beach [00:34:56]:
oh yeah.

Monica Froese [00:34:56]:
Yes.

Becky Beach [00:34:57]:
I have my domain connected to the Gmail, so it was from my domain. But then Google sent me a really angry email saying that my account has been disabled and I got so freaking out cuz all my businesses go to that Gmail.

Monica Froese [00:35:10]:
How many emails would you say you sent before they got angry?

Becky Beach [00:35:14]:
Oh, about 70. And the guy sent it in there for me with the drafts. It, it, it was the same email, but it was personalized to the person. Yeah.

Monica Froese [00:35:22]:
Yeah.

Becky Beach [00:35:23]:
So yes, I do that.

Monica Froese [00:35:24]:
Yeah. No, I would not do that. Like, I agree. It’s not worth getting shut down. That would be very devastating to me too. Can you explain again what you were talking about with Windsor.ai and what you use it for?

Becky Beach [00:35:37]:
Oh yes. Windsor.ai came out with this app and it’s, it’s pretty new and it has a, it’s a paid plan or there’s also a free trial and it connects to your, to your Google. And then it’s like a Facebook ad, Meta Ads by Windsor, and then it could pull data and that’s why it pulled data to that report and then put it in there. So it’s like even measures my Meta ads and keeps track of that each week to see how many costs per click and how the ads are doing without me having to go to Facebook. So it’s called Meta Ads.

Monica Froese [00:36:06]:
Meta Ads also has, you know, that Meta came out with a native MCP, so you don’t really even need that now. Did you know that?

Becky Beach [00:36:15]:
No, it was a lot more recent ago. Zach’s been using this for a while.

Monica Froese [00:36:18]:
Yeah.

Monica Froese [00:36:19]:
Well, mine disconnected for some reason, but there’s a native one though. So if you’re paying for Windsor, I don’t think you have to anymore.

Becky Beach [00:36:26]:
Oh, okay.

Monica Froese [00:36:27]:
You don’t even have to go through Zapier for it either.

Becky Beach [00:36:30]:
Oh, is it connected to like Claude?

Monica Froese [00:36:33]:
It’s not a native.

Monica Froese [00:36:34]:
You have to get the link. So just Google Meta Ads MCP and it should come up. Manage ads from AI agent with Meta Ads AI connectors. That should be. In there. Yep. There you go. There’s the MCP.

Becky Beach [00:36:48]:
Okay. Yeah, ’cause I’ve been paying for that other service.

Monica Froese [00:36:52]:
Yeah, I know. When you said that, I was like, hmm, I’ve had mine connected for a while. I actually, I am not running any Facebook ads right now, actually. So I haven’t used it in a few months, but—

Becky Beach [00:37:01]:
Oh yeah, I’ve been running ads. I’m getting like $2 a lead at the moment.

Monica Froese [00:37:05]:
How much are you spending on ads right now?

Becky Beach [00:37:07]:
I tried to, I guess I spent, I think I spent so far this month $4,000.

Monica Froese [00:37:13]:
Okay. All right. So does anyone else have any final questions for Becky? I’m personally gonna be implementing her system so I can do it this weekend after I’m done with all this.

Becky Beach [00:37:22]:
Yeah, it’s really easy to install. There’s a step-by-step video for visual learners and a written guide if you’re better by reading.

Monica Froese [00:37:28]:
Awesome. Well, Becky, I really appreciate you sharing this with us. I always learn a lot from you. You’re a wealth of knowledge and I appreciate your time.

Becky Beach [00:37:37]:
Oh, thank you.

Monica Froese [00:37:37]:
All right, I’m gonna stop recording.

listen and subscribe on your favorite platform:

💰 Join the Empowered Business Society®

The Details

The community where digital product creators and online business owners get hands-on implementation support, live coaching, and access to a growing library of workshops designed to actually move your business forward. It’s not a place where you pay for content you never touch, because every month is structured around getting things done alongside people who are building the same way you are. If you’re tired of consuming strategy without executing on it, EBS is where you come to close that gap.

👉 Join now for $49/month, cancel anytime!

Digital illustration of AI brain with interconnected nodes and tech interface.

Migrate Your Brain to Claude!

✅ How to extract your ChatGPT memory and custom GPT instructions so nothing gets left behind

✅ How to rebuild your cognitive profile inside Claude using Projects and Skills

✅ How to replicate your custom GPTs inside Claude so they work just like the originals

✅ Why a portable AI brain protects you when platforms change their terms, features, or pricing

 👉 Join our free Skool community and join the AI Brain Migration Lab through the classroom for $55! OR get it for FREE inside of the Empowered Business Society®!

🔥 AI Page Lab is HERE!

The Details

AI Page Lab is the workshop that turns your offer into a live, designed sales page in under 30 minutes using Claude AI. You answer 8 questions, run them through a master prompt, and walk away with a real page at a real URL — no page builder, no design skills, no coding required. If your offer is ready but your page isn’t, this is how you fix that. 🎯

👉 Join our free Skool community and join the AI Page Lab through the classroom for $99! OR Get it for FREE inside of the Empowered Business Society®!

AI Page Lab dropped.

This podcast is brought to you by...

Kit logo.

Kit for Email Marketing

I’ve used Kit to power my email list  since 2013. It’s Simple, smart, and built for creators who sell.

red to blue gradient heart tilted to the right.

Custom App Creation with Lovable

I used Lovable to build a no-code app. Super fun and zero tech headaches! Just pure creative vibes.

Monica Froese recording podcast notes for dynamic show segments.

Publish beautifully branded HTML pages in minutes!

HTMLPub helps you design and launch webpages and websites in a fraction of the time.

Get unstuck during this 50-minute call with Monica Froese

🗓️ What's Happening Now

You’re One Call Away from Your Next Big Win. Now booking for June and July 2025!

Feeling stuck? Spinning your wheels on a product, funnel, or shop that just isn’t clicking?

This 50-minute Quick Win Momentum Call is your shortcut to clarity, strategy, and forward motion.

The Empowered Edge logo.

Where failure isn’t an option, and selling isn’t optional.

Smarter Strategy. Better Sales. One Weekly Email.

Here’s what you’ll get in every email:

  • 💡 The Edge Lesson – One bold idea to shift your mindset or sharpen your selling strategy
  • ⚡ Flash Move of the Week – A limited-time deal from the Empowered Shop® to help you level up.
  • 📊 Monica’s Strategy Drop – Actionable insights from Monica’s desk, tested and tweaked.
  • 🔎 What’s Working Now – Real data, real results, and what’s converting in the world of digital products.
    If you like your strategy spicy, your sales real, and your inbox fluff-free…
white woman standing outside in a black tshirt that says "i don't do failure".

TEST